Make Your Programmatic Interventions More Successful

We help leading healthcare companies optimize the deployment
of their engagement and diagnostic interventions for
value-based programs

Make Your Programmatic Interventions More Successful

Payment Models Are Shifting

The healthcare sector is undergoing a fundamental transformation from paying for volume to paying for value. This is happening in fits and starts, but it will impact more than 80% of the value pools for health plans, providers and life sciences companies.

Behavior Change is Increasingly Critical

To succeed in this new environment, it is essential to find opportunities to influence member / patient / clinician behaviors in ways that lower total costs and improve care, for topics ranging from reducing ED utilization to improving post-acute care decisions to lowering readmission rates.

Most Players Miss A Key Dimension

Nearly all healthcare entities use advanced risk modeling to drive such efforts; however, very few incorporate analytical methods

to understand the likelihood of

individuals to respond favorably to given intervention methods. We call this 'Impactability'.

A New Healthcare Environment Means New Opportunities and New Challenges

Impactability Creates Incremental Value in Healthcare Engagement Programs

 Risk Modeling

(i.e., who is most at risk of a negative health outcome or developing complications from a chronic condition)

 Impactability Modeling

(i.e., who is most likely to respond favorably to a given engagement or diagnostic intervention)


=  2X - 4X
gains in program economic efficiency over programs using risk scoring alone

Curia’s cloud-based software optimizes engagement and diagnostic programs by influencing member / patient / practitioner behavior to improve quality and reduce cost of care.

We combine new methods of ‘impactability modeling’ with state-of-the-art risk modeling to generate significant economic and clinical benefits for our customers.

Health Plans
illustrative examples

  • Improve efforts to reduce excessive
    ED use and avoidable hospitalizations


  • Optimize adherence within
    chronic care management programs


  • Advance prediction and intervention for
    members at high risk of unplanned dialysis


  • Identify and correct risk coding gaps
    to improve RAF scoring accuracy

Health Systems
illustrative examples

  • Optimally allocate patient calling
    efforts to reduce over-reliance on ED


  • Optimize post-acute patient outreach to
    reduce inappropriate early readmission


  • Drive ED attachment / retention programs
    to capture appropriate full utilization


  • Optimize practitioner prompts for
    maximized delivery and compliance

Life Sciences
illustrative examples

  • Improve practitioner and patient outreach to drive biosimilars pull-through

  • Optimize adherence communication to drive completion of course of treatment

  • Refine targeting for detailing digital outreach and other go-to-market investments

  • Engage patients more effectively to enroll in and complete clinical trials

Curia Provides Decision Support to Drive Cost Reduction and Care Improvements Across Healthcare Entities

Optimize your engagement and diagnostic resource deployment for programmatic interventions

1920 L Street NW, Suite 800
Washington, D.C. 20036

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